Digital that works for small business.

Help your business get discovered online.

We help NSW small businesses build a professional online presence, improve their search visibility and understand how customers are finding them.

NSW-wideremote serviceClear advicewithout jargonYour assetsstay in your control

The discoverability gap

A great business shouldn't be difficult to find.

Customers need to find you, understand what you offer, trust you and contact you. When one part of that journey is weak, good opportunities can quietly pass by.

See how a website review helps
  • 01No professional website yet
  • 02A dated site that weakens trust
  • 03Hard to find through Google
  • 04A poor mobile experience
  • 05No visibility of where enquiries come from
  • 06Advertising without reliable measurement
  • 07Traffic that rarely becomes an enquiry

A practical place to start

Starter Website Setup

A simple, professional starting point for small businesses that need to establish their online presence.

FromAUD $100
Discuss a starter website

What's included

  • A focused single-page website
  • Mobile-responsive design
  • Essential business and service information
  • Contact, phone and WhatsApp actions
  • Basic on-page SEO setup
  • Analytics-ready foundations

Final pricing depends on content, functionality and integrations. Domain registration, hosting, third-party services and ongoing changes may be additional.

Core package

Website &
Discoverability

Everything a small business needs to establish a strong digital foundation.

Build it.Make it discoverable.Measure what happens.
01

Build

A fast, responsive website with clear services, enquiry forms, click-to-call and the right local information.

02

Be discovered

Search-friendly structure, metadata, content hierarchy, technical SEO and local-business foundations.

03

Measure

Analytics and event tracking for calls, forms, WhatsApp clicks and the actions that matter.

SEO foundations support discoverability, but no particular search ranking can be guaranteed.

Built for service businesses

Your customers are searching. Let's help them find the right business.

Australian tradesperson discussing completed work with a homeowner

Trades & Home Services

Plumbers, electricians, builders, landscapers, cleaners and other trades.

Independent professional adviser meeting with a small-business owner

Professional Services

Accountants, mortgage brokers, consultants and small legal practices.

Allied-health practitioner guiding a patient through an exercise

Health & Appointments

Physiotherapists, allied health, dental and wellness businesses.

Independent tennis coach giving practical instruction on court

Education & Coaching

Tutors, sports coaches, training providers and coaching businesses.

A straightforward process

Clear steps. No unnecessary complexity.

  1. 1

    Understand your business

    We discuss your customers, services, competitors and objectives.

  2. 2

    Review the opportunity

    We assess your current presence and the most useful next steps.

  3. 3

    Design & build

    We create a clear website and the digital foundations around it.

  4. 4

    Make it discoverable

    We implement search fundamentals, analytics and relevant integrations.

  5. 5

    Launch & measure

    We launch carefully and measure the customer actions that matter.

YOURS

Built on your terms

Your business should own its digital assets.

Your domain, analytics accounts and key production services can remain under your ownership while we manage setup and implementation. Arrangements are agreed clearly before work begins, so you know what you control.

Clear handover. Practical documentation. No unnecessary lock-in.

Founder-led, experienced and practical

Your project is handled directly by Sebastian.

Sebastian is a senior digital product professional with 20 years of experience working across digital products, customer experience, analytics and conversion optimisation for global businesses.

He created Sebastian's Digital Works to make that experience accessible to small businesses—combining professional digital thinking with a practical, personal and affordable approach.

Meet Sebastian

Good questions

What small-business owners often ask.

Need a more specific answer? Give us a call and we'll talk it through.

How much does a small-business website cost?+

Pricing depends on the number of pages, content needs, integrations and overall complexity. After a short conversation about your business, you'll receive a clear, tailored quote.

Do you work with businesses outside Sydney?+

Yes. Sebastian's Digital Works works with small businesses throughout NSW. Projects can be delivered remotely with straightforward calls, reviews and approvals.

Can you improve my existing website instead of rebuilding it?+

Often, yes. A website audit is the best starting point to decide whether focused improvements or a rebuild will provide better value.

Can you guarantee that my business will rank first on Google?+

No responsible provider can guarantee a particular ranking. We improve the technical, content and local-search foundations that support discoverability, while rankings remain influenced by competition and many external factors.

Who owns my website?+

Ownership arrangements are agreed clearly before work begins. Our aim is for you to retain control of key business assets such as your domain, website and analytics accounts wherever applicable.

Do you manage Google and Facebook advertising?+

Yes. Paid advertising is available as an advanced service once suitable website, landing-page and measurement foundations are in place. Advertising media spend is separate from our service fees.

Do you work only with certain industries?+

No. Our focus is local and service-based small businesses in NSW, but if customers search online for what you do, we can probably help.

Let's get started

Ready to make your business easier to find?

Tell us where your business is now and what you would like to improve. We'll help you find a practical next step.